chaos and creativity

a diligent dismissal of convention

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The Value of Free (Part Two)
business

The Value of Free (Part Two)

For nearly a decade, from 1995 to 2005-ish, the mantra “information wants to be free” suffused the internet. This set up a cultural expectation: If it’s online, it’s free.

  • Lou Lesko
    Lou Lesko
3 min read
The Ghost of Communism

The Ghost of Communism

The true story of a fashion photographer who goes to the Soviet Union as a photojournalist, not quite knowing what photojournalists do.

  • Lou Lesko
    Lou Lesko
44 min read
The Value of Free (Part One)
creativity

The Value of Free (Part One)

Most people think creative talent — photography, writing, music, acting etc. — is part of the genetic makeup of a creative person, much like arresting beauty is part of the genetic makeup of a model.

  • Lou Lesko
    Lou Lesko
2 min read
What Do You Do All Day?
photography

What Do You Do All Day?

It was a loaded question. She was a 23-year-old upwardly mobile, fabulous-clothes-wearing corporate mover who made a boatload more money than I did.

  • Lou Lesko
    Lou Lesko
8 min read
The Secret Life of Models
fashion

The Secret Life of Models

Stalkers, masturbators, crowded apartments, and battered feet; welcome to the glamorous life of a fashion model.

  • Lou Lesko
    Lou Lesko
8 min read
The Players and the Wackadoo Process of an Advertising Campaign
photography

The Players and the Wackadoo Process of an Advertising Campaign

We were trying to conjure a word that we could use to describe our industry to the brave photographers venturing into advertising. Wackadoo is all we could come up with.

  • Lou Lesko
    Lou Lesko
20 min read
Military Style
photography

Military Style

The military style hierarchy translated into an effective, well-run set. It had to. There were too many elements involved in the shot for it work any other way.

  • Lou Lesko
    Lou Lesko
7 min read
The Psychology Behind Photography Bids
bidding

The Psychology Behind Photography Bids

There are these magic times when you’ll get called to shoot a job because of who you are. Your style, your demeanor, and your ability to execute. The only question that remains is money.

  • Lou Lesko
    Lou Lesko
14 min read
What is a Usage License?
copyright

What is a Usage License?

Usage License is a phrase that is often bandied about without a clear understanding as to its purpose. Yet, it is critical for you as a photographer, illustrator, or any other commercial creative artist.

  • Lou Lesko
    Lou Lesko
4 min read
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